MGA has announced launch of the Fluffie Stuffiez 2-in-1 Sensory Plush Toys
8.4.2023, 10:09:32 AM
97

Home /Media Center / Press Release / MGA has announced launch of the Fluffie Stuffiez 2-in-1 Sensory Plush Toys
8.4.2023, 10:09:32 AM
97
MGA Entertainment has launched a new toy collection that combines the hottest toy trends: surprise toys, sensory toys, and plush toys.
Designed for kids between 6 to 9 years old, these plush toys are called Fluffie Stuffiez. Each toy is covered in fluff that children can pick out to uncover a new design underneath. It takes around 30-45 minutes to reveal the small sizes, while the large plush toys can take up to an hour and a half.
There are six families of plush toys available for kids to collect: Rainbow, Treat, Unicorn, Bear, Axolotl, and Sky families. Each family has one or two plush toys that children can reveal. By picking out the fluff, it can be a great alternative to skin picking for kids with sensory issues.

China Market Insight: Toys & Baby Products Accelerate in October as Tmall Promotion Drives Strong Demand
Shanghai, China — The China Toy & Juvenile Products Association (CTJPA) today released its latest analysis of Tmall’s October sales data, revealing significant momentum in China’s toy, trendy toy, and baby product categories. Benefiting from the pre-sales and first wave of the “Double 11” shopping festival, October has become a key indicator of consumer sentiment and product acceptance in the Chinese market.

Trending Now! “Best Toys of Spring & Summer 2025 Influencer’s Pick List”
Recently, The Toy Association?, in collaboration with Clamour, unveiled the "2025 Spring/Summer Influencer’s Choice Toy List". The 24 selected products were meticulously evaluated by hundreds of top influencers, each with over 1 million monthly views and 500,000 followers. This highly valuable list not only highlights the urgent demand among families for diverse play experiences but also serves as a global benchmark for toy consumption trends—offering invaluable insights for product development and marketing strategies.

Connect?with?World Class?Plush?Toy?Manufacturers?at?China?Toy?Expo?2025!
China's plush and soft toy suppliers are no longer just manufacturers — they are design-driven, trend-savvy, and globally competitive partners with robust international supply chain capabilities. These companies combine creative design, efficient production, and proven export experience to meet the fast-evolving demands of global markets.

Pop Mart's Growth Strategy to Reach 20 Billion RMB in Revenue: The Globalization of Trendy Toy Brands 3.0
Recently, Pop Mart announced its 2024 full-year financial results, with a record-breaking revenue of 13.04 billion RMB, a year-on-year growth of 106.9%, and a net profit of 3.4 billion RMB, marking an astonishing 185.9% increase. Behind these impressive figures lies not only the rise of a trendy toy company but also the evolution of the entire industry. This article delves into Pop Mart's growth logic, analyzing their strategic layout, IP management, channel innovation, and globalization breakthroughs to provide valuable insights for other toy companies.